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B2B Conversion Copywriting

FOR CLEAN energy AND CLIMATE ACTION BRANDS

Professionally persuasive sales and marketing copy engineered
for results with business and public sector buyers.

TOGETHER WE CAN DO HARD THINGS

Hi there, I'm Gidget Hall. I'm a copywriter who helps B2B and B2G marketers achieve ambitious sales and marketing goals.

Yours is no easy job.

You juggle multiple responsibilities every day, from strategy development to overseeing campaign execution and monitoring performance, all while under relentless pressure to demonstrate a favorable ROI.

Whew. That’s a lot.

But that’s not all. To achieve your goals, you need to infuse your marketing program with copy and content that resonates with your unique clients and prospects.

That means copy that’s clear, effective, and architected for professional persuasion with business and public sector buyers.

That’s where I can help. Call on me when you need hard-working copy that earns the results you want.

Photo of Gidget Hall, B2B Copywriter for Cleantech & Climate Action Brands

Get a skilled professional copywriter to augment your in-house or agency team’s capacity.

Get a detail-oriented project specialist to develop essential B2B and B2G marketing collateral.

Get a trained conversion copywriter to develop lead generation, lead nurture, and sales copy that gets results.

Who I Help

I HELP AMBITIOUS BRANDS IN THESE CLIENT SECTORS

Renewable Energy

Providers of distributed and grid-scale clean energy solutions, including solar, wind, and energy storage technologies.

Policy Stewardship

Industry associations, trade groups, and NGOs in pursuit of policy and regulatory change through political action, coalition-building, and litigation.

Clean Transportation

Providers of electric vehicles, recharging infrastructure, sustainable fuels, and clean shipping technologies.

Ecosystem Stewardship

Organizations working to protect and restore critical ecosystems, species, and natural carbon sinks, including forests, oceans, and wetlands.

What I Do

I SPECIALIZE IN THESE ESSENTIAL B2B & B2G COPYWRITING PROJECTS

Case Studies

Spotlight your successes with powerful stories featuring your solution in action.

White Papers

Prove your point with in-depth, authoritative content packed with facts, logic, and evidence.

Landing Pages

Increase response rates with clear conversion copy skillfully matched to your offer and list.

Email Sequences

Cut through inbox clutter with engaging email copy that moves readers to action.

The top reported challenge for B2B marketers who outsource is finding partners with adequate topic expertise.

MarketingProfs & Content Marketing Institute

Photo of Gidget Hall, Cleantech and Climate Action Copywriter
WHY CHOOSE ME?

Because this is no time for wasted motion.

You have an ambitious sales and marketing program to fill and the quality of your copy and content can make or break the success of any given campaign. 

But sourcing that copy can be a challenge, and not just because you have so much to produce. What you offer can be complex and you need messaging that speaks to the unique needs of business buyers and professionals. 

While there are plenty of capable copywriters in the marketplace, those who honed their craft on retail business models and consumer products can face a steep learning curve before they can write effective copy and content for your industry and your buyers. 

With everything else you have on your plate, coaching writers through that learning curve requires time you probably don’t have to spare.

There’s a better way.

You can accomplish more with better results when you work with a copywriter who already understands how to develop professionally persuasive messaging that suits your industry, your offer, and your audience.

I can help you with that.

Find Out More

SEE IF I’M THE RIGHT COPYWRITER FOR YOU

Get to Know Me.

Everybody has a backstory. Learn more about mine, what I’ve done, what I do, why I do it, and what makes me uniquely qualified to help you win.

Book a Free Call.

Find out quickly and easily if I’m the right fit for your brand and marketing goals with a complimentary 30-minute consultation. Zero hype. Zero obligation. Promise.